This project was a collaborative brief with CorteSport, a growing sports brand focused on establishing padel as a mainstream sport throughout the UK. My task was to explore potential outcomes that would help raise awareness of padel.
I designed a range of T-shirt deliverables that could be worn during play and as everyday wear, helping promote the CourteSport brand and padel as a whole. I also created concepts for personalised ball bags and bats to increase brand visibility further.
I designed a range of T-shirt deliverables that could be worn during play and as everyday wear, helping promote the CourteSport brand and padel as a whole. I also created concepts for personalised ball bags and bats to increase brand visibility further.
This project allowed me to work with branding, sport promotion and user experience, using design to support a broader mission of community building.
